Year-round organizational and event marketing for NHSCOT, a nonprofit organization dedicated to preserving and promoting Scottish culture. Assist with expanding events, programming and branding to enhance the impact of their organization.
NHSCOT is a nonprofit organization focused on preserving and promoting Scottish culture and has been working with Sullivan Creative since 2015. Within this contract, Sullivan Creative promotes the organization, their initiatives, and their events through a robust marketing strategy. NHSCOT is a nonprofit organization and their mission is preserve and promote Scottish culture for future generations. They act as the Northeast Gateway to All Things Scottish, and Sullivan Creative works to ensure that their marketing efforts accurately reflect that.
Their premier event, the NH Highland Games & Festival, a 3-day event attracts over 40,000 attendees to NH’s White Mountains each year. We create a marketing plan dedicated to the Games, which includes print, digital and radio advertising, email marketing, paid and unpaid social media advertising, photography and videography, as well as public relations.
Since working with NHSCOT, they have expanded their efforts and initiatives, adding new events and programming, have assisted in the development of new logos as well as additional dedicated micro-marketing plans.